There’s an internet meme doing the circuits that beautifully demonstrates the impact that 2016 has had on the many of us. 2016 has been one for the history books in both regards to current affairs and Star Trek.
Let us focus on Trek. The TL;DR is a mixed bag, mostly epic. The year began with the best announcement ever. A new Star Trek series announced, Star Trek Beyond was released, the tragic passing of Anton Yelchin and a global celebration of Star Trek’s 50th anniversary.
For us, our love of Star Trek has taken us to Los Angeles, Las Vegas and Birmingham, met more friends, old and new and sparked that feeling of ‘newness’ regarding Star Trek that is reminiscent of the 1990’s.
But Star Trek is all about looking forward.
Here’s what we think will make Star Trek and it’s fandom feel different from it’s previous incarnations;
Star Trek Enterprise ended before Facebook and Twitter went mainstream. Sci-fi fans are all about live streaming, interacting with fans and filling the void between episodes. In recent years the SM team at Star Trek have upp’ed their game, nonetheless we look forward to banter and memes galore!
The crew and cast have an important role to play in this too. For other incarnations we have relied on books and post-production interviews to learn about the goings-on, the gossip and internal insights. Eager fans hang on to every tweet Rick Burman posts to get a further glimpse of what life was like on the set of TNG.
We’ll have this live. Already a twitter storm has blown up with the changes effecting Bryan Fuller’s stewardship. Whilst well managed internally, it’s the friends-in-the-know, associated to the inner circle who often provide the really juicy stuff. A bit like how William Shatner always announces himself as headlining a convention before the official announcement. He doesn’t have to tow the corporate line so much!
Star Trek has a good grip on its merchandising and licensing but looking back over the past few years an area they have locked their targets on is Conventions/Events. This was once the realm of the fans and it was geek privilege to organise them. I can’t find the source but some time ago I read a news article that young actors today are hoping to get a genre role just to get in on the convention circuit. Many actors can make more money in one weekend than they can filming for a week. And large scale convention organisers don’t have it bad either.
Rightly so Star Trek have been charging organisers a license fee to host these events to protect the brand (and the latinum!) It has made sense to contract out the organisation of events to companies with the expertise to do so, but given how immensely popular comic con style events are becoming, we wonder whether networks will begin to look to run these ‘in house’ and cut out the middle man? They already have the PR machine, the studios and most importantly, access to the talent.
Fans finding their niche
There are record high numbers of Star Trek fan blogs and podcasts and this is surely set to boom once Discovery hits our screens. Not everyone is going to listen to 30 different episode reviews each week.
It won’t be long until each outlet finds it’s speciality, whether it be twitter presence, interviews, book reviews, insights, rumour etc.
Which bring us on to the Trekkie Girls!…!!
We have an interesting year ahead and there will be some changes. I (Sam) and my family have decided to go travelling for a year! My husband had enough of corporate life so quit his job and we are taking our 2 year old Jean-Luc on an epic away mission! (We aren’t like 7 of 9’s parents – honest!)
I’ll still be blogging from wherever we are and I’ll be video linking with Carole and Sarah for our vBlogs.
I’ve even got some ‘must go’ locations for Trekkies on my list! So we believe it’s an improved service from us from a more international arena!
Happy New Year!